˗ˏˋ BRAND NEW ˎˊ˗ 

Email metrics that speak human

Track the metrics that actually matter, and know exactly what’s working, what’s flopping, and where to focus your energy to optimize your email strategy.

GET INSTANT ACCESS TO THE
EMAIL PERFORMANCE DASHBOARD

Email Performance Dashboard
Carly Banks

"Okay WHERE HAS THIS BEEN ALL MY LIFE?!

I'm embarrassed at how long I've been in business without clarity on what offers convert and what doesn't...

... and what my email metrics actually mean in terms of what I should do next." 

- Carly Banks

Jess Brooks

"Cheryl is so experienced in email and deliverability... 

Her brain thinks so strategically and always looks at the big picture.

She has this incredible talent for breaking things down into smaller, manageable tasks we can implement fast.

- Jessica Brooks
UX Sales Page Copywriter

Most email metrics make about as much sense as Ikea instructions written by a four-year-old...

Open rates? Cool. Click-through rates? Neat. Churn rates? Wut.

 

But what do they actually mean? And better yet—how are you supposed to use them to get more sales, better engagement, and protect your deliverability?

 

The Email Performance Dashboard is your visual tool for understanding and acting on your email marketing metrics. Collecting data does nothing—unless you know what to do with it.

 

With visualized trends for open rates, click-through rates, list churn, reputation, and more, you’ll get the insights you need to improve your email performance, convert more sales, and protect your deliverability.

 

Everyone tells you to “watch your data” 👀
... but nobody tells you how to make sense of it. Until now.

Take a peek inside 👀

What's Included

Email Performance Dashboard

Email Power Sheet

This Google Sheet tracker is the engine behind your Dashboard—update the sheet, and watch your data automatically transform into a visual story on your dashboard. 

Visual Dashboard

Beautiful, clear data visualizations that tell your email story. Track your own trends and understand your email performance at a glance. (powered by Looker Studio, a free Google app)

Make it make sense

Track open rates, click-through rates, click-to-open rates, reply rates, list churn, and more—with actionable tips on how to interpret and improve them.

DIY SETUP TUTORIALS

Step-by-step walk-throughs to connect your Email Power Sheet to the Dashboard on your own, in just one afternoon. Everytime you update your Power Sheet, your dashboard dynamically updates too— like magic. ✨
(rather skip the tech? Add-on done-for-you setup at checkout)

email with heart

Your email data should tell the STORY of your email list...

What subscribers are opening, clicking, replying to, and engaging with— and what’s falling flat.

By tracking the right data and focusing on your own trends over time, you’ll:

  • Spot deliverability issues before they tank your reputation
  • Write better emails by understanding what truly resonates with your subscribers
  • Optimize to get more clicks, sales, and conversions (aka the sweet sound of Stripe notifications)

Lemme guess, you wanna do some cool email ninja stuff like...

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When you're stuck coming up with a subject line, pull a list of your top 10 performing ones from last year for inspo

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See which email this quater had the fewest unsubscribes

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When your launch didn't go as planned, easily debrief the emails that got the fewest clicks

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See which emails resonated and got the most replies last quarter

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Know your churn rate so you plan exactly how many new subscribers you need for list growth

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See your open & click rate trends compared to last month (and last quarter)

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Act fast if there's a spike in unsubscribes or bounces, signalling a deliverability issue

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See which emails inspired the most action (and which ones... didn't)

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Know your own "time to conversion" and how long your subscribers take to buy, from the time they join your list

... all with one click  👀

Have we met?
I’m Cheryl Rerick

I'm an email marketing strategist, deliverability expert (nerd), automation engineer (super-nerd), and creator of the Automate and Chill® method. Besides being a mom of three, and the kind of person who tries to cram too much in a taco (and then wonders how it ends up all over my shirt), I'm high-key obsessed with helping you make more passive sales, free up hours each week, and create a life-proof business… all with your emails.


➙ I really truly care about the real-life humans on my email list (← y’all are my people), and I know you care about your subscribers, too. 


BUT... none of that matters if your emails aren't getting seen   👀

 

Every ignored data point is a missed opportunity to sell, connect, and stay out of the spam folder. The Email Performance Dashboard will get your eyes on the metrics that matter...


... so you can clearly see what subscribers are opening, clicking, replying to, and engaging with— and what’s falling flat.

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Sure, we can set it up for you

Feeling tense just thinking about setting it up yourself? I gotchu. (you can unclench your buttcheeks)

Just add the *optional* Done-For-You set-up service at checkout, and I’ll be your Fairy-Data-Mother 🧚

oh hey. you have questions.

your email data's about to make sense...

Email Performance Dashboard

Your visual tool for understanding and acting on your email marketing metrics.

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Dashboard Includes:

Email Power Sheet: This Google Sheet tracker is the engine behind your Dashboard

☑ Visual Dashboard: Beautiful, clear data visualizations that tell your email story

Make it Make Sense: Track open rates, click-through rates, click-to-open rates, reply rates, list churn, and more—with actionable tips on how to interpret and improve them

☑ DIY Setup Tutorials

☑ BONUS Time To Conversion Calculator: See how long it takes your subscribers to buy

 

ORDER SUMMARY
Product
Qty
Subtotal
Email Performance Dashboard (sale)
$297.00
Email Performance Dashboard (sale)
$149.00
Total
$149.00

If you run into any issues while ordering, please contact us at [email protected]

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